In the healthcare sector, South Africans have to contend with the significant challenges of affordability and access to quality health services. Beyond the medical scheme membership of some 9.6-million people, insurers and other players offer a variety of gap cover and medical insurance products.
However, there is considerable fragmentation across the different health offerings. In this context, Sanlam’s healthcare strategy is focused on making better sense of this situation for both individual and corporate clients.
Sanlam is therefore enabling its financial advisors and distribution force to present their customers with a full range of options tailored to their needs and circumstances as these change over the course of their lives.
There have been several developments that represent the core work required to operationalise Sanlam’s healthcare strategy.
Among the foundational elements was Sanlam’s earlier acquisition of a majority holding in AfroCentric which in turn owns Medscheme, South Africa’s leading administrator of both open and closed schemes.
Sanlam now seeks to leverage the considerable Medscheme capabilities to embed healthcare into its wider ecosystem and client base.
Sanlam’s “wealth and health” strategy will engage customers’ needs throughout their lives. The Sanlam approach is rooted in a deep commitment not only to help customers live with confidence through savings and investment products, but also to ensure they are sufficiently healthy to enjoy the rewards of their efforts.